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Project Info COMPLETE Project Title

Advanced Motors Channel Partner Support and Measure Package Development

Project Number ET23SWE0068 Organization SWE (Statewide Electric ETP) End-use Process Loads Sector Cross Cutting Project Year(s) 2023 - 2024
Project Results
Since the electric motor was invented over 200 years ago, it has expanded into every corner of our modern work. The total number of motors in the United States is estimated at 52.5 million (Rao, Sheaffer, et al., U.S. Industrial and Commercial Motor System Market Assessment Report Volume 1: Characteristics of the Installed Base 2022). The total energy used by these motors is remarkably high, with commercial and industrial motors using about 29 percent of the energy supplied by the electric grid (Rao, Sheaffer, et al., U.S. Industrial and Commercial Motor System Market Assessment Report Volume 1: Characteristics of the Installed Base 2022). While the energy savings from higher efficiency motors alone are not as large as those coming from motors coupled with variable-frequency drives (VFDs), the scale of the motor market means even small efficiency gains could yield substantial energy and carbon savings. Excitingly, new, more efficient electric motor technology is entering the market, with potential for significant impact. These motors, referred to as “advanced motors” within this pilot, exceed the current federal minimum efficiency standards established in 2014 for low voltage polyphase electric motors (DOE 2023). A recent Department of Energy (DOE) motor market assessment estimated national advanced motor annual energy savings at 482,000 GWh/year, which corresponds to an annual greenhouse gas (GHG) emission reduction at 342 MMT/year CO2, and annual utility bill savings of $53 billion/year (Rao, Sheaffer, et al., U.S. Industrial and Commercial Motor System Market Assessment Report Volume 3: Energy Saving Opportunity 2022) (Rao et al. 2022). Given the potential of this technology area, this focused pilot aims to understand the current market landscape, identify market barriers to widespread adoption, and test intervention strategies to address these obstacles.
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The ETCC is funded in part by ratepayer dollars and the California IOU Emerging Technologies Program, the IOU Codes & Standards Planning & Coordination Subprograms, and the Demand Response Emerging Technologies (DRET) Collaborative programs under the auspices of the California Public Utilities Commission. The municipal portion of this program is funded and administered by Los Angeles Department of Water and Power.